• Jonathan Shiek

Demi Lovato Called Out A Froyo Shop For Practicing Diet Culture And People Are Not Happy

It’s hard to be 100% politically correct these days because it seems like no matter what you do, people will find ways to turn your words and actions against you in the name of “being woke”. That’s exactly what happened to The Big Chill, a frozen yogurt shop in LA that was accused of perpetuating unhealthy diet culture by none other than pop star Demi Lovato.

It all started when Lovato visited the froyo shop over the weekend and found that they were selling “sugar-free cookies” and “diet foods”. She then took to Instagram to call out the shop for being a “diet culture vulture” that “not only enables but praises disordered eating”.

The Big Chill then acknowledged Lovato’s accusations via their Instagram story, saying “We carry items for diabetics, Celiac disease, vegan, and of course have many indulgent items as well.”

And based on screenshots from Lovato’s Instagram story, the froyo shop also directly reached out to the pop star trying to explain themselves, but Lovato was not impressed.

Credits: Buzzfeed

Lovato proceeded to share photos of the shop’s products and signs that included the words “eat me guilt free”, claiming that the whole act “screams diet culture”.

Credits: Buzzfeed

However, the public clearly doesn’t agree with Lovato’s sentiments as netizens proceeded to criticise her for ignoring the needs of diabetic users.

The more I see about this Demi Lovato / Yogurt shop situation, the more I come to realise she's an absolute fucking Karen. Like, yeah, as a diabetic I can eat whatever tf I want, but sometimes I want to not take an injection? So just let me have my sugar free stuff in peace ffs — YΛNGY YØUNG 🏴󠁧󠁢󠁳󠁣󠁴󠁿🏳️‍🌈 (@YangyYoung) April 19, 2021

Seeing the backlash, Lovato then uploaded an eight-minute video to explain the situation, admitting that she had originally messaged The Big Chill to “make a point and call out behaviours or branding things that didn’t sit right with (her).”

Demi Lovato apologizes for the yogurt shop controversy: “I’m sorry that I got the messaging wrong. I'm sorry that I may have disappointed some people… I walked into a situation that didn't sit right with me, my intuition said speak up about this, so I did." — Pop Crave (@PopCrave) April 19, 2021

Lovato also shared her conversation with The Big Chill, suggesting for the shop to provide clearer messaging for their products, such as “labeling the snacks for celiac or diabetes or vegans” to distinguish “diet culture vs health needs”.

While there are some people who managed to see Lovato’s side of things, there are also users who think that Lovato got the message wrong.

What do you think though? Do you agree with what Lovato said about diet culture or is she just exaggerating in this case?


#demilovato #dietculture #yogurt

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